We promise to always try our very best and to constantly challenge ourselves to further our depth of understanding to excel at what we do for our clients and ourselves.


We want to recognized as a leading provider of marketing and branding solutions. We are committed to earning our clients’ trust through outstanding execution and uncompromising dedication to their success.


Confluence’s mission is to help our clients achieve and exceed their growth and revenue goals. We seek to accomplish this through the creation and superior execution of revenue-driving solutions. We are dedicated to developing fully customized, accountable programs to address each client’s unique situation. We are further committed to analyzing the analytics data we collect and translating it into kernels of actionable business intelligence that can directly impact each client’s growth and success.


We like to hold ourselves to the highest professional standards. This speaks in equal measure to the quality of our work, our dedication and the methods we choose to utilize in our work.


We aspire to conduct ourselves every day according to the following set of principles:

* We believe in respect, loyalty and open communication with all stakeholders of Confluence. * We recognize that the people who make up Confluence are our greatest asset and we value collective success. * We value the inter-relatedness of the environment, business and society on a global level.

* As matter of principle, we choose to work with firms and organizations that deliver their products and services to the market in an ethical and socially responsible manner, respect their company’s internal and external stakeholders, and aspire towards environmental sustainability. We want to make a difference for companies that make a difference.

* We value each individual’s need to develop a diverse and deep character. * We aspire to becoming a trusted advisor to each of our clients. * We believe in becoming invested in each client’s success. * We aspire towards continuous improvement in all we do.

DAA Code of Ethics

We endorse the Code of Ethics of the Digital Analytics Association (DAA). We believe in treating consumer data with the respect and attention it deserves and protecting the digital privacy our clients and their members, customers and clients.

Strictly White Hat

Black hat (SEO) tactics are ones search engine companies frown upon, ways of gaming the system and trying to win by unfair means. Once caught, a company who dabbled in black hat tactics may find itself banned from inclusion in the search engine’s results. Forever.

We Help You Make Informed Decisions

We hope you choose us, but should you decide to evaluate other options, we thought it would be in our best interest to provide you with some guidelines on how to choose a provider to optimize your website. In order to play by the search engine companies’ rules, you need to be able to identify the approaches, methods, and expectations typical of black and white hat providers. You can determine whether the search engine optimization vendor company that you are considering hiring is using white hat or black hat techniques by the answers they give to five questions.

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