Blog Archives
3 Quick Tips for Making Your Facebook Page Posts Irresistible
I’m glad you’re interested in making the best out of your Facebook posts but let’s first get on the same page as far as what it is that you’re trying to accomplish with your posts. You want your posts to get maximum exposure/reach You want your posts to start conversations and get comments You [...]
How to Improve Your Social Media Game: 3 Tips from a Dating Coach
No matter what, not matter who, no matter when, any community manager has a chance to sweep any social network’s feet, he (or she) just needs the right broom. In an exclusive interview Tyler Young, Dating Coach and Founder of Attractology, shared with us three tips that community managers can use to improve their social [...]
How to Get People Talking About You: An Interview with Andy Karuza
How to get others talking about you, your business, your product, or your service? Word of mouth can give you social proof. Social proof will make you a likeable candidate to talk to or do business with; and this is exactly how I learned about a young entrepreneur here in Seattle and CEO of branddbuddee.com, Andy [...]
eCommerce and Customer Acquisition: An Interview with Guitar Center’s Mark Deruyter
Confluence Digital Founder Eric Layland recently interviewed Mark Deruyter, Senior Manager - Customer Acquisition at the Musican’s Friend division of large music instrument retailer Guitar Center. Mark’s team supports the PPC, SEO, display and affiliate customer acquisition efforts of Guitar Center’s key online properties, including GuitarCenter.com, Music123.com, Woodwind & Brasswind, Music & Arts, and top 50 eCommerce site MusiciansFriend.com In the [...]
How Live Streaming Can Help Your Event: An Interview with Colin Christianson
I recently interviewed Colin Christianson, live streaming expert and founder of Tenacious Ventures. In this interview, we talked about Colin’s favorite live video streaming services, best practices, preferred tools and equipment and where this technology is headed in 2012. I used Quora to crowd-source my questions on live streaming to make sure I made the [...]
What Musicians Can Learn from Blue Scholars’ Social Media
Photo Credit: Blue Scholars Facebook Page The Blue Scholars is a Seattle-based music group who has been able to forego signing a deal with a record label by distributing and marketing their content by themselves through the use of social media. As a fan of their work and after recently attending a social media event [...]
Two Google+ Bugs You’ll Want To Know About
Since Google introduced the long-awaited business pages on Google+ I spent some time developing and configuring the page for our business as well as checking out the various features of this new(ish) social media platform. In the process I ran into a couple annoying bugs I though I would share with you in the hope of [...]
Dale Carnegie and 6 Ways to Make People Like and Share Your Content
If you’re wondering how long has the best selling American author Dale Carnegie been offering tips on content marketing, the answer is never – or at least never directly. However, he did have great tips on how to make people like you. As a lifelong Dale Carnegie fan and follower of his advice, I learned that in most social [...]
What Can We Learn from Klout Stars?
There is nothing better than learning how to rock in social media from the “Doers” instead of the “Talkers”, which is why I am big a fan of the Klout Stars series. The blog series highlights top influencers in social media and how they got to where they are today. That said, in my experience, even [...]
5 Tips To Boost Your Holiday e-Commerce Sales with Facebook
The holiday season is approaching and triggering consumers to start thinking about purchasing. If you’re an online retailer the next 3 months is your last chance to push and attract sales to finish the year strong. You probably already know that it is fundamental to have SEO and PPC campaigns running to increase awareness [...]
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