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3 Quick Tips for Making Your Facebook Page Posts Irresistible

  I’m glad you’re interested in making the best out of your Facebook posts but let’s first get on the same page as far as what it is that you’re trying to accomplish with your posts.   You want your posts to get maximum exposure/reach You want your posts to start conversations and get comments You [...]


Political Marketing: Jay Inslee vs Rob McKenna for WA State Governor

Getting Your (Political) Message Out, Then & Now Running for political office has always been about spreading your message to the widest audience. The candidate with the ability to reach the greater number of constituents would have the advantage of being able to gather more supporters, thus – in theory – leading to a higher [...]


How to Improve Your Social Media Game: 3 Tips from a Dating Coach

No matter what, not matter who, no matter when, any community manager has a chance to sweep any social network’s feet, he (or she) just needs the right broom. In an exclusive interview Tyler Young, Dating Coach and Founder of Attractology, shared with us three tips that community managers can use to improve their social [...]


How to Get People Talking About You: An Interview with Andy Karuza

How to get others talking about you, your business, your product, or your service?  Word of mouth can give you social proof.  Social proof will make you a likeable candidate to talk to or do business with; and this is exactly how I learned about a young entrepreneur here in Seattle and CEO of branddbuddee.com, Andy [...]


eCommerce and Customer Acquisition: An Interview with Guitar Center’s Mark Deruyter

Confluence Digital Founder Eric Layland recently interviewed  Mark Deruyter, Senior Manager - Customer Acquisition at the Musican’s Friend division of large music instrument retailer Guitar Center. Mark’s team supports the PPC, SEO, display and affiliate customer acquisition efforts of Guitar Center’s key online properties, including GuitarCenter.com, Music123.com, Woodwind & Brasswind, Music & Arts, and top 50 eCommerce site MusiciansFriend.com  In the [...]


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